Advertise with these companies they are good, meaning quality traffic with conversions.
1. Google ( be carefull, use google analytics to get a feel for what is going on). Google has a market share of about 60 percent, and if you do something wrong, you will loose a lot of money. Tip start with keywords with the "exact option". Click through price around $2.00
2. MSN AdCenter. About 28 percent market share, excellent phone customer support, but again be carefull what you do, it might cost you a lot of money. Click through price around $1.30
3. IndustryBrains.com Excellent advertiser, industry specific, robust conversions, but high click through price around $2.70
Of course you can bit 10 cents on a keyword...but without results.
Tip: Get an online chat on your website, like livePerson and with this you can see when the customers come and go and which page they are looking at. If they stay for 3 minutes on the same page and then disappear, your conversion quality of the advertiser is very low...meaning somebody in whereever might sit there and click on pages to make money..happened to me. She or he said "ups..they told me to not click on anything"
If you would have Google Analytics this would be called the "Bounce Rate". It would also show you that you get a lot of customers from "Timbukto", hmm even though you advertise in the USA and Canada only. Something must be wrong. This is why those reports like Google Analytics are an absolute must. Otherwise adverising will make you poor.
Last edited on Wed Apr 12th, 2006 05:02 am by andyadmin
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